My skills
Empathy
Understanding customers and business stakeholders to create solutions that serve everyone.
Design
Combining creativity, best practice and insight to create intuitive, engaging experiences.
Leadership
Creating shared vision, aligning teams and stakeholders, turning ambiguity into clarity.
My work
A selection of products I’ve shaped through leadership, strategy and design.
About me
My career has taken me from Aerospace Engineering through digital design, web development and UX into product consultancy and leadership. Along the way, I’ve worked with small businesses, enterprise clients and leading brands. This breadth allows me to connect customer needs, business goals, technology and design – and operate comfortably from strategic direction through to hands-on delivery.
Being human is a design skill! Empathy and a sense of humour are my most valued qualities. I stay grounded by being a keen kayaker, hiker, music lover, and a committed dad and husband.





















